Prescription Transfers were redesigned to simplify a complex, regulated onboarding flow and establish trust at a critical first interaction. The result was a clearer, more efficient experience that more than doubled conversion and improved patient confidence at scale.

Auto Refill was redesigned as a scalable system to meet evolving regulatory requirements and unlock new markets. The result was a compliant, self-serve experience that shifted patients from passive enrollment to intentional engagement.

The national launch expanded Grocery & Prescription Delivery across nearly all Kroger banners and more than 2,200 pharmacy locations, allowing customers to receive eligible prescriptions and groceries together through Kroger's digital experiences.

Through strategic research, I improved the overall user experience and delivered an engaging, scalable design.

Not only did I work on product design at theCOOP, but I also designed and managed a lightning talk series.